Meeting/Event Information
CARA Webinar Series: Top 5 Emerging Trends in Naming Rights
Top 5 Emerging Trends in Naming Rights
Speaker: Terry Burton
Join us for some professional development. Attendees will learn of the significant trends impacting major gifts when naming rights are bestowed. Content will be customized to include regional market activity.
About the Presenter
In 2007 publisher John Wiley & Sons commissioned him to write "Naming Rights: Legacy Gifts & Corporate Money". An industry leader, Burton has developed How Much to ASK reports for a wide range of clients including the University of North Carolina, Chapel Hill, Marquette University, Temple University, and Villanova in the USA, and numerous projects in Canada. Author of more than 50 articles on stewardship I believe the indirect efforts that engage a community with accountability and transparency proceed the big gifts. Invented PRO - Prospect Research Online in 1996, sold to iWave in 1999; an innovator to the non-profit sector since 1989.
Tickets
$0.00 Member Registration
$25.00 Non-Member Registration
